HoneyBook has rolled out a fresh AI-powered automations builder designed to cut through the usual headaches of setting up workflows. Instead of fiddling with complex triggers and actions, you simply describe what you want your automation to do, and the tool builds the entire sequence for you. You still have the final say, you can review, tweak, and activate the workflow, but the days of assembling step-by-step automations from scratch are getting a lot shorter.
Think of it this way: if you often find yourself manually setting reminders or emailing clients after a contract lands, HoneyBook’s AI can create the whole chain when you say, “send a next steps email after a lead signs a contract.” It’s like having a junior assistant who knows exactly what routines you rely on, ready to set them up in minutes.
Why does this matter?
- Saves time on setup: Many freelancers, marketers, or business owners I know spend hours building automations to stay organised. This cuts that to just a prompt and a click.
- Improves client relationships: Alongside the automation builder, HoneyBook’s AI also spots leads you haven’t touched in a while and writes suggested follow-up emails. Combined with an AI-powered daily priority list, it keeps you focused on what really needs attention each morning.
This update isn’t about flashy new AI tricks, it’s about getting honest, practical help for the day-to-day grind. Whether you’re juggling projects, chasing payments, or nurturing leads, tools like this could finally help the workflow keep pace with your ambitions without adding complexity.